SteveC5088 said:
TonyWilliams said:
Does the low Spark EV sales volume make sense now?
Yep. Pretty much explains everything. They are selling more than they are required, so why spend on advertising?
And thanks for answering my questions.
Compliance cars aren't normally advertised, unless it's to tell everybody how "green" the manufacturer is.
For 2015 and beyond, from CARB:
"BMW, Chrysler, Ford, General Motors, Honda, Hyundai, Kia, Mazda, Mercedes, Nissan, Toyota, and Volkswagen must comply with the new requirements. Four additional manufacturers would also be required to comply with the ZEV requirements, but would be allowed to meet their obligation with PHEVs."
For 2012-2014, 12% of production must meet Yearly ZEV requirements (including ZEV's, Enhanced AT PZEVs, ATPZEVs and PZEVs). Of that 12%, 0.79% must be ZEV.
Any type of ZEV may be used
Type V - 300+ miles range "hydrogen" ---- Credit per vehicle: 9**
Type V - 300+ miles range "fast refueling" - Credit per vehicle: 7
Type IV - 200+ miles range "fast refueling" - Credit per vehicle: 5
Type III - 100+ miles range "fast refueling" - Credit per vehicle: 4
Type III - 200+ miles range -------------- Credit per vehicle: 4
Type II - 100+ miles range --------------- Credit per vehicle: 3
Type I.5 - 75-100 miles range ----------- Credit per vehicle: 2.5
Type I - 50-75 miles range --------------- Credit per vehicle: 2
***********
900,000 cars that are sold in California by Toyota for three model years, 2012-2014, multiplied by 0.79% equals 7110 credits for CARB-ZEV that need to be earned, and each Rav4 EV is 3 credits per the chart above.
Therefore, 7110 divided by 3 = 2370 minimum ZEV cars over all three model years, 2012-2014. Toyota built about 2600 Rav4 EV's, however a number of those were sold out-of-state until Toyota stopped that in October 2013.
For model year 2015 and beyond, Toyota will use a hydrogen car for CARB-ZEV compliance at 9 credits per car. That means they only have to sell 790 cars over the three model years, 2015-2017.
That's only 263 cars per year, or less than 25 per month!!!
Also, after 2017, when other manufacturers are required to sell in all CARB-ZEV states, auto manufacturers like Toyota, Honda and Hyundai are allowed to sell only in California, as hydrogen is exempt from the "Traveling Provision" to sell in the other CARB-ZEV states.
CARB-ZEV - California’s ZEV program has now been adopted by the states of Connecticut, Maryland, Massachusetts, New York, Oregon, Rhode Island and Vermont. These states, known as the “Section 177 states,” have chosen to adopt California's air quality standards in lieu of federal requirements as authorized under Section 177 of the federal Clean Air Act. Additionally, California’s GHG standards are now federal law. Maine and New Jersey are participating with ZEV initiatives, but are not signatory CARB-ZEV states.